Criticism can be a hard pill to swallow. Yet it’s a core part of just about any creative work, from photography to copywriting, painting, dance, etc. Reviews and opinions actually play a role in the growth of a creative, but the bigger challenge nearly all of us face is how to deal with it like…
Details
You have a brand, built from scratch, and looking very promising. You have probably realized its potential and are now working hard at reinforcing your popularity and influence. Well, congratulations! Now, whether you are a social media influencer in Kenya, musician, actor, photographer, or any other professional with a personal brand, you have to always…
Details
You’ve most likely run into plenty of diverse cultures besides your own while travelling, at work and on social events, amongst many other settings. All of us can admit that most of these cultures are as unique as fingerprints. For example, in some places, taking a picture or video of someone is seen as a…
Details
Nairobi Kenya has a lot of spots that are picturesque, quaint, and attractive in many other ways, making them exactly what you need for a memorable photoshoot. Whether you are a photographer planning a professional session, an Instagrammer, an ordinary person looking for stunning places to photograph, a videographer, advertising agency, or a tourist visiting…
Details
When the internet was still young and in its formative stages, digital marketing was a wild affair. For example, banners would steal the show and most users were willing to tolerate the nuisance they presented for the utility offered by the internet. But things have since changed. Users are becoming extra selective when it comes…
Details
As the world battles with COVID-19 pandemic, a lot of measures continue to be put in place to curb the spread of the deadly virus. Common ones have been social distancing, banning public gatherings, and lockdowns. This is a reality for most people around the world and for now, one of the best things you…
Details
In recent years, the makeup, cosmetics, and larger beauty industries have attracted lots of new entrants, many of whom are inspired by its viability. At the moment, it’s more competitive than ever. Retail beauty shops now dot just about every street corner, mall, and commercial building in the city. What this means is that you…
Details
Ever wondered what summarizes a great event long after its actual day? Your big day will probably last a couple of hours, but having great pictures taken keeps the event fresh in your mind. Lots of people own capable smartphones nowadays and so you might easily get such pictures for later reference. However, it is…
Details
The dominance of old media in the marketing sector is slowly crumbling as more efficient methods of reaching one’s audience are gaining popularity, thanks to the ever-changing internet trends. Online advertising is fast becoming the weapon of choice for savvy business owners, entrepreneurs, executives, and marketers. I have observed that many businesses and marketers often…
Details
Of the many things customers care about, your professionalism, uniqueness, and personality as a business sit at the top of their list. Deep into their hearts and minds is an image moulded by these three elements. And that’s what’s going to stay with them whenever they interact with your business. What I find great and…
Details